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AMOREPACIFIC

Location

New York

Company

AMOREPACIFIC

Category

Print Design & Digital Design

Our Challenge

Design challenges for Amorepacific involve maintaining a consistent brand identity based on HQ's brand guidelines, and creating eye-catching packaging, all while meeting the expectations of the marketing team.

Process

The design process usually began with a project brief, followed by research and concept development. I would create digital mockups and present design concepts to the senior designer for approval. Once approved, the design would undergo a review process involving other stakeholders, like the marketing team, before final publication.