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Delta

Location

Client

Category

Seoul

Delta

Digital Design — Catalogue

Challenge

The goal was to motivate users to consider traveling again as the situation improved. This required fostering a sense of excitement once again. 

Delta-lockscreen-Desktop.gif

Process & Solution

The design, reminiscent of gazing out of an airplane window as you approach your destination, successfully bridged the gap between nostalgia and hope, offering users a meaningful and engaging visual during these uncertain times.

Delta-lockscreen.gif

Solution

The outcome was a lockscreen that not only rekindled users' travel aspirations but also reinforced Delta's dedication to providing enjoyable journeys. This project effectively bridged the divide between nostalgia and hope, resulting in a compelling and engaging design for users amid uncertain circumstances. The project's resounding success was such that it continued throughout the year, making it a cornerstone of Delta Korea's engagement strategy.

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